Google will start making Pixel smartphones in India next quarter to minimize its dependence on China and tap into India’s expanding smartphone market. The action supports the ‘China+2’ strategy and the Indian government’s tech manufacturing and import reduction goals.
Google will manufacture Pixel phones in India next quarter. Google is expanding its production in India with this move. The Pixel 8 series was revealed to be produced in India last year at the ‘Google for India’ event, with the first phones expected by 2024. The latest development matches those past announcements.
Insiders say Google will build a Pixel 8 Pro plant in South India between April and June. Later in the year, Google will begin producing the Pixel 8 in North India.
To get into India’s fast-growing smartphone market and lessen dependence on Chinese manufacture. Google wants to beat 2023’s 10 million Pixel sales. Pixel 8 Pro production will begin in southern India and later expand to Pixel 8 in the north.
Google wants to stabilize its supply chain amid U.S.-China tensions. It also follows the ‘China+2’ policy of diversifying manufacturing away from China.
The Indian government’s initiatives to encourage tech manufacturing and limit imports may have affected Google’s decision.
Google is interested in the Indian market since smartphone sales have grown despite a global slowdown. Google manufactures Pixel phones in India to stay competitive in the smartphone industry and sustain its ecosystem, including its search engine and mobile operating system, as competitors explore other manufacturing possibilities.
Conclusion
Google will start making Pixel smartphones in India next quarter to expand its manufacturing foothold there. The Pixel 8 Pro and Pixel 8 factories will be built in South and North India, respectively. To get into India’s fast-growing smartphone market and lessen dependence on Chinese manufacture. The Indian government’s initiatives to boost tech manufacture and limit imports impact the decision.