After successfully completing the beach cleaning drive by team DPIFF on the Merry day of Christmas, 25th December 2021, Dadasaheb Phalke International Film Festival Awards along with Toothsi ( Spreading Perfect Smiles) executed a Smile Drive in Mumbai with underprivileged children by celebrating Christmas with them, giving them Toothsi goodies and doing activities with them to bring a smile on the faces of little ones.
“A strong CSR program is one that involves and empowers local communities to attain and sustain a better standard of living”, said Abhishek Mishra, CEO, DPIFF.
“Movies always bring out the best of emotions in people and we know the power of a smile. So, it was only natural for us to associate with the prestigious Dadasaheb Phalke International Film Awards for the Smile Drive for spreading smiles among these beautiful kids!” said Dr. Arpi Mehta, Co-Founder & CEO, Toothsi
“We believe that for long term sustenance, an organisations CSR must focus on growing communities that will also grow the business.”said Vinay Punamiya, Director – MarCom, DPIFF
“We believe in ’Doing Well by Doing Good’, the Smile Drive for Toothsi in support of DPIFF 2022 specifically render the attention towards children’s right as every children deserve equal right of opportunities.’ said Yash Jain, Creative Director, DPIFF.