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Friday, November 22, 2024

Elon Musk’s X Revolutionizes Ad Revenue Sharing with Lowered Eligibility Threshold

In the last few days, if you spent even a brief amount of time on X (previously Twitter), you probably noticed influencers posting screenshots of the money they received from the business. Many of them have received respectable income, and some of the bigger ones have received salaries in the thousands. Due to eligibility requirements that were a little bit challenging to meet, this left many customers frustrated in their inability to earn. But that has changed now that X has loosened the requirements for earning under its ad revenue sharing program.

What criteria apply to the new X Ad Revenue Sharing? On the official account, X Support published a message outlining its new and scaled-back X ad income sharing criteria. According to the statement, the need for ad revenue sharing has been lowered from 15 million to merely 5 million impressions. You still have three months to meet the new, less demanding standard because the time period is unaltered.

For X users, this is unquestionably far simpler to accomplish, and one does not necessarily need to have a sizable following to do it. Just a few tweets that go viral should be enough to reach the necessary 5 million impressions. The corporation also made a significant adjustment to the minimum payment requirement.

For a user to receive their revenue-sharing payout from X, they only need to make USD 10 (about Rs 827) in earnings. Previously, this maximum was USD 50 (about Rs 4,138), which some people might not have been able to reach soon. In response to this modification, Elon Musk stated that it effectively makes X Premium (formerly known as Twitter Blue) free for accounts with 5 million views. To prevent the use of bots to artificially inflate the number of views, only views from verified accounts will be taken into consideration.


 Other terms governing the ad revenue sharing on X remain the same. It indicates that you will continue to need to be at least 18 years old and have 500 followers or more on your account. Additionally, you must follow all platform policies and subscribe to either X Premium or Verified Organizations membership. If you’re wondering why Twitter is called X, it’s because the platform’s billionaire owner chose to rebrand the business last month. Because of this, Twitter has changed its name, logo, and brand identity. Musk claimed that the platform’s makeover indicates what it will develop into in the future. The company now provides verified users with the option to hide their verification tick.

Nitin Gohil
Nitin Gohil
A Mumbai-based tech professional with a passion for writing about his field: through his columns and blogs, he loves exploring and sharing insights on the latest trends, innovations, and challenges in technology, designing and integrating marketing communication strategies, client management, and analytics. His favourite quote is, "Let's dive into the fascinating world of tech together."

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