As businesses become more data-driven, the demand for business analytics services continues to grow in India. In this article, we explore the top 7 business analytics companies in India, highlighting their services, expertise, and success stories.
Digitisation and data are influencing how businesses make choices and design procedures.
By carefully evaluating the performance and trends under different circumstances, harnessing and analysing data created by digital systems is the key to making informed and intelligent judgements.
Increasingly organisations rely on big data and data science to increase efficiency, expand their market reach, increase revenues, and implement new processes and solutions. This trend is allowing analytics firms to develop and offer Business Analytics (BA) and Business Intelligence (BI) solutions. As a result, there will be a considerable need for business analytics and data science personnel.
BRIDGEi2i
BRIDGEi2i is a reliable partner for organisations seeking to achieve digital transformation results. They combine together expertise in Data Engineering, Advanced Analytics, AI accelerators, and Consulting to create contextual AI-powered analytics solutions for customer experience and operational performance. Their Data Engineering Practice focuses on leveraging AI analytics to develop data lakes, marts, and warehouses. Their team comprises experts in key public and commercial data sources, and they offer two ground-breaking technologies, BRIDGE funnel and BRIDGE persona. These items serve the sales functions of businesses across sectors.
Cartesian Consulting
Cartesian Consultancy was established in India in 2009. It now includes offices in India, Singapore, and North America, as well as a constantly expanding workforce of 150 professionals working for more than 50 businesses in ten countries. Cartesian Consultancy has grown to become a well-known global brand in just ten years. What sets them apart is their ability to swiftly deploy advanced analytics in a business environment and make an effect. They offer services such as Consumer Analytics, Marketing Analytics, Business Analytics, and Digital Analytics. Their ‘Solus’ system is one of the most sophisticated CRM programmes available. It is the intelligence at the heart of hyper-personalized marketing.
UST Global
UST Global offers complete IT solutions with a client-centric approach. Its headquarters are in California, and it maintains offices in the United States, India, and numerous other countries. It supports a variety of industries, including transportation and logistics, retail, healthcare, media and technology, banking and finance, and telecommunications.
UST Global’s Unified Analytics Framework combines all components of analytics into a single platform, including descriptive, predictive, prescriptive, and cognitive analytics. The UAF is made up of a network of partners who provide best-in-class analytics technology, algorithms, and techniques. The company’s main service areas are Data Strategy Consulting, Data Engineering Services, and Industry Point Solutions.
Convergytics
Convergytics uses big data to deliver Digital Analytics, Business Intelligence, CRM, and price analytics solutions. Among the sectors they serve include consumer packaged goods, healthcare, telecommunications, and banking. It assists organisations in adapting to a continuously changing market situation by enabling them to make data-driven and proactive choices.
Convergytics’ better solutions give its clients with increased consumption and ROI, faster time to market, cheaper cost of ownership, and customizable engagement models.
Marketing analytics, digital analytics, pricing analytics, social media analytics, and CRM analytics are among the services they provide.
While most firms offer marketing analytics, Convergytics goes a step further by incorporating digital and social media analytics to deliver insights across marketing channels.
Absolutdata
Absolut Data is redefining the traditional analytical technique by combining technology, complicated data, and sophisticated analytics with a diagnostic methodology. Their NAVIK brand offers a suite of sophisticated technologies for marketing, sales, and analytics professionals to leverage the potential of AI.
Absolu Data, in addition to its Artificial Intelligence solutions, offers best-in-class Analytics services such as Marketing Analytics and Customer Analytics. For the marketing sector, it offers end-to-end and customised services to better understand clients, forecast top performing marketing activities, and determine what will provide a competitive advantage. They offer a 360-degree customer perspective, as well as micro-segmentation and behavioural analytics, under customer analytics. Among other things, they assist with customer engagement strategies, customer acquisition analytics, and client lifetime value modelling.
Tiger Analytics
Tiger Analytics is a dependable data science and data engineering partner to several Fortune 500 firms. The corporation is based in Silicon Valley and has a global delivery centre in Chennai. They provide extensive knowledge in consumer analytics, marketing science, and operations and planning analytics.
Tiger Analytics provides a variety of services such as marketing analytics, customer analytics, risk analytics, and operations and planning. They assist in the configuration of KPI reporting and dashboards for tracking and alerting on pre-defined performance metrics. They also aid in the discovery of insights by using a systematic and iterative strategy to dig the data to uncover key patterns of interest using visual and tabular analysis.
Latent View
Latent View is a New Jersey-based analytics firm with offices in Mumbai and Chennai. IdeaLabs, its R&D centre, is the driving force behind its big data and predictive analytics products. Latent View offers business analytics, marketing analytics, risk and compliance analytics, supply chain analytics, and data engineering. Casper is a personalised conversational analytics system that allows customers to enter inquiries in natural language in the form of text or speech, and SmartInsights is an AI-powered platform that assists businesses in forecasting consumer trends ahead of the curve.
Manthan
Manthan’s Business Analytics firms have taken the retail industry by storm, with the goal of seamlessly aligning technology and consumer experience. Manthan delivers big data and AI-aided decision-making solutions for restaurants, fashion and clothing, e-commerce, food and groceries, and convenience stores.
Manthan combines the power of AI and data to deliver outstanding analytics solutions for retail and consumer organisations. Its cloud-based AI and analytics platform provides data-driven insights and algorithms to close the decision loop for important business processes, enabling autonomous decision-making. They offer outstanding analytics solutions for the fashion and clothing, food and grocery, restaurant, and other retail industries.
