Bhuvan Bam is an Indian artist who successfully used the internet’s power to reach 20 million followers in a highly competitive environment. He was born in Vadodara and developed psychological qualities that helped him become a professional artist.
The internet is without a doubt the biggest open-mic for artists to showcase their ability, however not all get the attention. What exactly would one need to obtain around 20 million followers in a highly competitive environment? The story of Bhuvan Bam is that of a person who successfully used the internet’s power in the actual world.
Bhuvan is from a typical Indian middle-class family. In a Marathi family that eventually moved to New Delhi, he was born in Vadodara. Bhuvan developed the ingrained psychological qualities that the majority of Delhites exhibit as a result of spending his whole childhood, school years, and college years there, including the tendency to employ “quirky” language in casual conversations.
Bhuvan was a theatrical performer throughout high school and college, and he has since continued acting and singing on stage. His performances in many locations helped him develop into a professional artist; at the same time as social media was emerging, internet usage was rising.
Despite the lackluster reaction to his June 2015 decision to post a couple of his little movies on Facebook, Bhuvan persisted in his efforts. When Bhuvan realized that he had to post on YouTube in order to monetize his work (Facebook did not at the time enable video monetization), he launched his channel, “BB Ki Vines” and published all of his films there.
Since the 20th June 2015 introduction of “BB Ki Vines,” there have been numerous ups and downs and challenges, but Bhuvan has not looked back. At the time, English-speaking viewers preferred networks like “TVF” and “AIB,” and YouTube did not have a large collection of Hindi-language material. Bhuvan’s distinct comic timing and the roles he portrayed while speaking in “Delhi Wali Hindi” grew popular, and “BB Ki Vines” saw an increase in their audience with each passing day.
The first time Bhuvan spoke with artist manager Rohit Raj was in the year 2016. This partnership provided Bhuvan’s journey the much-needed spark, and the two have had great success as business partners. Bhuvan has benefited greatly from Rohit’s business management skills for artists on and off social media, which have allowed him to completely concentrate on his material.
Bhuvan experimented and introduced new characters in response to public demand. Buvan kept his cool during the entirety of his growth-phase. He persisted in working hard and researching fresh material despite growing popularity and new success milestones. ‘BB Ki Vines’ was revealed in one of the most popular Youtube channels because to Bhuvan’s tireless efforts and deft comic timing.
The success of “BB Ki Vines” gave Bhuvan access to a variety of new markets. Along with his buddies, he established the official ‘BB Ki Vines’ apparel line for the channel. He frequently receives proposals from well-known companies to promote his material. Currently. Myntra, Lenskart, and Mivi are just a few of the businesses Bhuvan supports.
Bhuvan Bam’s success story is one of those iconic stories that have motivated many youngsters to seriously consider social media as a profession. A normal middle-class Delhi boy rising to towering fame based on pure-talent and making it to millions of followers is no less than the story of a silver-screen superstar like Sharukh Khan.
Internet and the generations of social media influencers will be thankful to the likes of Bhuvan Bam for illustrating the real potential of social media.
