From a passionate home baker to an award-winning entrepreneur, Simran Seth has turned her love for baking into SSBakes®, a brand that has become a household name for high-quality, handcrafted desserts.Established in 2020, SSBakes® quickly gained popularity for its premium ingredients, innovative flavors, and artistic presentation. Today, it stands as a symbol of excellence in the world of homegrown bakeries.
The Story Behind SSBakes®
With an MSc in Specialized Dietetics and a Pastry Chef Certificate from the School for European Pastry (SEP), Simran has mastered the art of balancing taste and texture, ensuring each dessert is crafted with the finest ingredients making them a perfect blend of indulgence and precision. Simran’s knowledge of nutrition allows her to create indulgent yet well-balanced treats, making SSBakes® a trusted choice for all occasions.
What started as a humble venture from her home kitchen has now grown into a brand known for 100% eggless desserts, customized creations, seasonal delights, and exclusive hampers. Each product at SSBakes® reflects Simran’s meticulous attention to detail, ensuring top-notch quality and unforgettable flavors.
Best Sellers & Seasonal Delights
SSBakes® is renowned for its bestselling desserts that keep customers coming back for more:
Death by Chocolate Brownies – A rich, fudgy chocolate indulgence, loved by all. 0
Berry Blast Cake – A seasonal favorite, available as both a cake and cake tub, this delight features fresh berries, soft sponge, and luscious berry filling, making it a refreshing treat.
Mango Mania Cake & Baked Mango Cheesecake Jars – Crafted with fresh Alphonso mangoes, cult favorite during the summers.✨ Chocolate Strawberry Cake – A perfect blend of chocolate and fresh strawberries, available only during strawberry season.
Coffee Caramel – A sophisticated fusion of deep coffee flavors and silky caramel, perfect for those who enjoy a balanced sweet and bitter profile.
Pineapple Cake– A tropical delight that brings together the sweetness of pineapple with a light, airy texture. These flavors, along with many other creations, form the heart of SSBakes®’ dessert collection, each crafted with passion and precision.
Award-Winning Excellence
Simran’s dedication to her craft has earned her several prestigious awards:
- Youngest Female Entrepreneur – Indian Excellence Award 2025
- Hastaksharr Great Flavour & Bake Award 2024🏆 Hastaksharr Reel Diva Award 2024
- Top 100 Home Bakers of India (2020) – The Home Bakers Co.
Her journey has also been recognized on multiple platforms, including a feature on her college’s official YouTube channel for her exceptional work with SSBakes®. Watch it here: [SSBakes® YouTube Feature] (https://youtu.be/_KU0NRzohIA?si=0_z9x6j4YC9kXd8z) (We can make this a click able link)
Beyond the awards, what truly sets SSBakes® apart is the love and loyalty of its customers, many of whom return time and again for their favorite treats.
Exhibition Success: A Sell-Out Event!
SSBakes® participated in a food exhibition, and the response was overwhelming! The stall was a massive success, selling out completely as people kept returning for seconds and thirds. This overwhelming demand was a testament to the love and appreciation SSBakes® has garnered.
Bringing Joy Beyond Bakes
Beyond selling delicious treats, Simran also shares her love for baking through special events. She recently conducted a private Christmas workshop in Worli, where children decorated brownies, plum cakes, and cake jars. The event was so well-received that many parents requested kits for their kids who couldn’t attend.
Sonali Sahani (Event Organizer) shared her thoughts: “Thank you so much for yesterday, the kids had such a good time. The workshop you organized was so thoughtful and fun. Not to forget that you gathered and did all this in just about 2 days, which is absolutely stunning given the cute packaging as well!
Testimonials: Words of Love from SSBakes® Clients (keep all or keep only some)
SSBakes® isn’t just about baking—it’s about creating memorable experiences for its customers. Here’s what they have to say:
Devarata S – “SSBakes is where all the celebrations kick off! Their Hot Chocolate Bombs are pure magic, and the Berry Blast Cake bursts with flavor in every bite. A little slice of heaven!”
Kainaaz Phillips – “SSBakes has become our go-to choice for every celebration! The quality is exceptional, and Simran’s customization skills are next level. Knowing she’s at the helm gives us complete peace of mind!”
Krutika Wadhwani – “SSBakes is the absolute best, and I say this as a qualified nutritionist! Their Death by Chocolate brownies are a masterpiece of rich flavors and heavenly textures!”
Jagruti Karaniya – “Simran, your cakes are so beautiful, pure, and made with love. Perfection starts here!”
Parth Desai – “Hi simran just wanted to let you know that the berry tubs you send were pretty amazing! Taste of Different berries blended perfectly! Never had such a cake tub it was awesome! 💯💯👌👌, it’s true that SSBakes® isn’t just about desserts; it’s an experience. Every bite is pure magic, and Simran, your dedication shines through in every creation!”
Tanishka Malvankar – “SSBakes® is one of the best homegrown bakeries for quality and healthy treats. The brownies and vanilla choco cupcakes literally melt in your mouth!”
Jyotii Sawantt & Family – “Every bite is a burst of flavor! The attention to detail and quality ingredients shine through. Whether it’s for a celebration or a sweet craving, SSBakes® is the best!”
Nalini Kaushal – “SSBakes®, your cakes and bakes are always a treat! I love how every product is a perfect mix of rich flavors, quality ingredients, and is beautifully decorated. My absolute favorite is your Berry Blast Cake—infact, it’s the highlight of berry season for me! Can’t wait to indulge in it again. Keep up the amazing work!”
Anvesh Singh – “The Berry Blast tub was absolutely amazing! The flavors were so fresh and perfect, the texture was smooth. My wife loved it too. Can’t wait to order more!”
Shivika Shyamsukha – “I’ve been getting cakes from SSBakes® since 2020, and the quality and taste have remained the same. Pineapple, chocolate, and chocolate-orange are our absolute favorites!”
Deepak Kundani – “I ordered many things from SSBakes®, but their Mango Mania and Berry Blast tubs are the best! I had three tubs in a day… almost gained 50 pounds (just kidding!).”
Prerna Makhija – “I have been ordering from SSBakes ever since its onset, and not once have I felt any imbalance in taste, flavor, or ingredients. It has always been delicious, and the deliciousness has only been upgraded with every order. The variety and presentation are amazing. The best part is that Simran customizes my orders as per my taste, making every experience comfortable and satisfying!”
Sneha Chakrabarty – “Once you try SSBakes®, there’s no going back! Every dessert is handcrafted with love, and it truly makes a difference! This brand has been my go-to for years now. Every single occasion feels incomplete without it. From Pineapple, Berry to Chocolate Whipped Ganache cakes, every single cake ordered till date has exceeded all expectations. Addictive, delicious, and memorable!! Would highly recommend Simran’s SSBakes® to everyone. ♥️”
Manpreet Bhamra – “SSBakes® is my absolute favorite! Whether it’s cakes, brownies, or cupcakes, Simran always delivers perfection! The pineapple tub cakes are so delightful! 😍 I was so impressed that I even gifted four to a well-known content creator for her family to enjoy – one for each member! 🍍What I liked the most is that the tub cake was creamy, vegetarian, made with healthy ingredients while still being tasty, and it actually has real fruit in it! 🤩”
Reena Patel – “Hey Simran, I have been ordering cakes from you from the time you started your baking journey. As a family, you are our go-to baker. Thank you for baking such delicious treats always. The last cake for the 50th was super gooey and tasty. Orange chocolate was a killer combination, and it got wiped out!” SSBakes® in the Spotlight SSBakes® has been featured on various platforms, including:
Food Khazana by Dashmesh– [View Feature] (https://www.instagram.com/reel/C6_HGCRyIis/) (We can make this a click able link)
Food and Ecstasy by Tejashree Wadhwani – [View Feature] (https://www.instagram.com/p/CX1QJWjPoL-/?igsh=MWx3eXNoZnQ3NnB2MQ==) (We can make this a click able link)
Bari Nishtha’s Blog – [Read Review] (https://barinishtha.blogspot.com/2020/10/ss-bakes-first-order-full-review.html?m=1) (We can make this a click able link)
What’s Next?
With a loyal client base, award-winning recognition, and an ever-growing menu, SSBakes® is only getting started! Simran is set to take her passion for baking to new heights, continuing to deliver exquisite flavors, heartfelt experiences, and unmatched quality.
For those who haven’t yet experienced the magic of SSBakes®, now is the perfect time to indulge in a slice of happiness!
