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Wednesday, December 6, 2023

Supernova gets $1.1M for its edtech business amidst startup funding winter

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Indian edtech startup Supernova has secured funding of $1.1 million. The company will use the money to further develop and scale the product to incorporate multiplayer formats, strengthen its leadership team and deploy strategies that will amplify product lead user acquisition over the next 18 months.

Supernova, an Indian edtech company has announced that it has secured $1.1 million in a pre-seed funding round. Indian gaming and interactive media venture capitalist, Lumikai, led the round that also had the participation of Kae Capital, All In Capital, Goodwater Capital and several other investors.

Anirudh, Nawin, and Maharishi founded Supernova in 2021. The edtech startup wants to rethink current passive modes of learning by making learning more engaging and exciting for children aged 4 to 12.

Supernova creates live quizzes in interactive gaming forms on several CBSE subjects for students in grades 1 through 8. Supernova provides access to live tests, “Byte-Sized” courses, and worksheets on CBSE topics. Their live quizzes seek to cover topics in 30-minute interactive sessions.

According to Maharishi RB, co-founder of Supernova, “because today’s children were born into a world of smartphones and highly engaging digital activities, they expect the same levels of engagement from their learning experiences. As a result, education is seeing a generational transition toward user- centricity.”

In India, the online education industry, which encompasses K12, higher education, and lifelong learning or upskilling, is currently valued around $1.9 billion. “We think that systems of play and gaming best practices have the potential to generate tremendous disruption in edtech,” said Justin Shriram Keeling, Lumikai Fund’s founding general partner.

Supernova is approaching a large opportunity from the ground up with a revolutionary platform that reimagines kids’ education via the power of immersive, game-based “learning by doing.”

Sunitha Viswanathan, Partner, Kae Capital, said, “Traditional edtech models are unsustainable because they are characterized by high client acquisition costs, excessively costly courses, and poor learning outcomes.”

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