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This B.Com Graduate’s Electronics Startup Hit Rs 600 Cr Turnover in Just Four Years

At the age of 22, Sagar Gupta launched Ekkaa Electronics Industries Private Ltd., an OEM (Original Equipment Manufacturer) of LED Televisions, with his father, a year after finishing his B.Com (Hons.). The firm has developed swiftly, reaching a revenue of Rs 600 crore in just four years.

At the age of 22, Sagar Gupta launched Ekkaa Electronics Industries Private Ltd., an OEM (Original Equipment Manufacturer) of LED Televisions, with his father, a year after finishing his B.Com (Hons.) from Sri Ram College of Commerce (SRCC), Delhi University.

The firm has developed swiftly, reaching a revenue of Rs 600 crore in just four years. They employ over 1000 people and their plant is located in Sonipat, Haryana, roughly 25 kilometres from Delhi.

Sagar’s father, Chandra Prakash Gupta, operated an electronics business in Chandni Chowk, Delhi, which he closed in 2016 after being inspired by the Government of India’s Make in India project.

Sagar tells how a wholesaler of electronic components became a maker of LED televisions. His father contributed money, and they also took out property loans and borrowed money from relatives.

Sagar’s father is from Gwalior, Madhya Pradesh, and moved to Delhi as a 20-year-old. He established Sagar Electronics in Chandni Chowk and managed a semiconductor and electronic component distribution business, importing items from China and Korea and selling them to Indian shops and wholesalers.

Sagar’s mother, Madhuri Gupta, is a housewife, and his older sister, Sonam Gupta, is a schoolteacher. He grew up in Delhi’s Rohini neighbourhood and attended Sachdeva Public School. He graduated from SRCC in 2017 after finishing Class 12 in 2014. While studying for his B.Com, he also studied for his CA, but he was unable to complete the course since Ekkaa had not yet begun.

They now import 60% of their raw materials in CKD form and then reverse engineer the LED Televisions at their manufacturing.

Ekkaa is now establishing an OEM unit in Noida to produce True Wireless Stereo (TWS) products such as neckbands and wireless headphones, as well as washing machines, smart watches, and phones. The factory is scheduled to open in June 2023. Currently, the firm has no intentions to launch its own brand for any of the items it is currently producing.

Sagar is up to date on industry trends and is prepared to fulfil rising demand. Updates will be available for TV sets, just as they are for phones and laptops.

The company, co-founded by father and son, operates on a system in which both roles are clearly defined. The father is in charge of obtaining open cell panels, overseeing the production process, and advising his son.

The majority of their industrial workers have ITI diplomas or are Class 12 graduates. The upcoming Noida facility, with a carpet area of 3 lakh sqft, would employ around 2500 employees.

Sagar is an avid reader. He enjoys reading motivational books and is presently reading “Eat That Frog” and “The E Myth Revisited.” He enjoys playing cricket and golf on weekends at Qutub Golf Course. He admits that he has always wanted to be an entrepreneur since he has witnessed family members talk about business since he was a child. This impoverished guy who took the Metro to college and occasionally borrowed his father’s Toyota Corolla now owns a Mercedes among other vehicles.

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