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Wednesday, February 5, 2025

Twitter’s Ads Revenue Sharing: How Indian users can make money

Twitter, now known as X, gained notoriety by paying Indian users a sizable sum as part of its Ads Revenue Sharing function. After Elon Musk announced it in July, this feature was put into place, enabling qualified creators—in particular, X Blue tick subscribers—to make money from adverts that are displayed alongside comments to their postings.

By allowing them to profit directly from user engagement with their material, the functionality caters to Twitter content providers. Users that connect with tweets and participate in conversations in the reply areas help the developer make money by displaying adverts there.

Users must fulfill the requirements listed by X in order to be qualified for the Ads Revenue Sharing feature.

Get Twitter Blue (X Premium), which costs Rs 900 per month for iOS and Android users and Rs 650 per month for web users.
obtain at least 15 million organic impressions from all of their posts in the previous three months.
on their account, at least 500 followers.
X uses Stripe to make payouts, thus you should have a Stripe account.
Follow the platform guidelines and creator monetization criteria of X, including keeping an active Twitter account, tweeting at least 25 times in the last 30 days, and abiding by the User Agreement and Content Monetization criteria.

Application for Ads Accessing Monetization in Twitter settings includes Revenue Sharing:

Access your account settings by logging into Twitter.
 Accept the offer of ad income sharing, then use Stripe to set up payments.
 Twitter includes adverts in tweet responses once users opt in.

Once customers make more than $50 USD (about Rs 4,000), payouts are started and given at regular intervals. Users can choose not to participate in the program through X’s Paid Support website, albeit the precise compensation calculation process is yet unknown.

With Twitter’s Ads Revenue Sharing, the company is attempting to encourage content producers, increase engagement, and enable them to leverage their power on the network.

Conclusion:-

Twitter, now X, allows qualified authors, notably X Blue tick subscribers, to earn money from ads placed alongside comments to their posts using the Ads Revenue Sharing function. This functionality lets Twitter content providers connect with tweets and join replies. Users must have Twitter Blue (X Premium) for Rs 900 per month, at least 15 million organic impressions from their posts in the past three months, 500 followers, and Stripe for payouts to qualify for the Ads Revenue Sharing feature. Log into Twitter, approve ad money sharing, and set up Stripe to use the Ads Accessing Monetization app. After $50 USD (Rs 4,000), consumers receive recurring rewards. X’s Paid Support website allows opt-outs. Ads Revenue Sharing encourages content providers, boosts engagement, and gives them network strength.

Nitin Gohil
Nitin Gohil
A Mumbai-based tech professional with a passion for writing about his field: through his columns and blogs, he loves exploring and sharing insights on the latest trends, innovations, and challenges in technology, designing and integrating marketing communication strategies, client management, and analytics. His favourite quote is, "Let's dive into the fascinating world of tech together."

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