Content creator Viraj Ghelani, who appeared in Govinda Naam Mera alongside Vicky Kaushal, recently revealed his unique way of getting back at Karan Johar’s Dharma Productions after they did not invite him to the trailer launch event of the film. Viraj shared that he was disappointed by the snub and decided to take matters into his own hands.
During a podcast, Viraj recounted his experience working on Govinda Naam Mera. He explained, “I feel they didn’t take me to any trailer launch or all these things because like ‘Isko kyu leke jayenge (Why would we take him)?’” When the podcast hosts asked for more details, Viraj quickly responded, “Now they will (take me), I will tell you why.”
Viraj Ghelani then described his approach to getting back at Dharma Productions: “I felt, ‘Yeh log kyu aisa kar rahe hain (Why are they doing this)?’ Then I had the power of Instagram, so I just went on my social media and said whenever the trailer drops, everyone of you guys has to just go on Dharma’s YouTube channel and just say ‘Here for Viraj’.” His call to action led to a flood of comments, with around 1,250-2,000 people writing “Here for Viraj” on the trailer’s page.
This social media campaign soon caught the attention of Dharma Productions. Viraj revealed with a laugh, “I got a call from Dharma saying ‘Please isko stop kara (Please make this stop).’ I said ‘f**k, do not mess with Gujaratis’. That was my revenge kind of a thing.”
In Govinda Naam Mera, Viraj plays Baldev, the boyfriend of Bhumi Pednekar’s character. The film also features Vicky Kaushal and Kiara Advani in lead roles and is directed by Shashank Khaitan.
Have you watched the movie, Govinda Naam Mera?
