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Friday, November 8, 2024

Here’s how Cosmic Byte is revolutionizing India’s gaming industry

Cosmic Byte is a leading manufacturer of gaming accessories in India, offering a wide range of products for all types of gamers. Its products are crafted with gamers’ needs in mind to improve their gaming experience.

Cosmic Byte, one of India’s leading producers of gaming accessories, provides its consumers with high-quality products.

Cosmic Byte’s creator, Ronak Gupta, has a Masters in Business Administration as well as a CFA. Following that, he began working with a business but soon realised that there is no platform in India that is entirely dedicated to the gaming sector and its requirements. He eventually founded Cosmic Byte in 2013 as a gaming product reseller rather than a gaming platform.

It was registered as a brand in 2017, after which it began selling and acquiring gaming devices. The brand, on the other hand, was fairly effective in supplying the items and had a significant growth in sales over the last two years, resulting in no monetary loss.

Foreign brands dominate the gaming market in India, with relatively few Indigenous firms competing. It is also a completely devoted gaming platform, as opposed to certain companies, which include a limited part for gaming accessories. She is in charge of the brand’s offline and internet marketing.

Cosmic Byte’s whole crew is very active and enjoys gaming. Ronak stated that his wife adores gaming and has spent the last two years playing games such as Call of Duty and PUBG. She is familiar with the product needs for the gaming sector.

Likewise, if buyers want to develop their talents, they don’t need to spend a lot of money on accessories when they can acquire equivalent items for $3-4K. He believes that this is the primary criterion for obtaining better and more premium items, as well as assisting in the development of India’s e-sports culture.

Cosmic Byte recently partnered with Velocity Gaming, one of India’s top three Valorant gaming teams.

According to Gupta, the company is searching for gaming partners where it can establish itself as a brand comparable to any worldwide brand in terms of products and quality.

This year, it also released 3-7K headsets in collaboration with Dolby Atmos. The brand has recently shifted its emphasis from mid-budget to luxury category items. And to that end, it intends to collaborate with streamers, YouTubers, and gaming teams in order to compete with certain worldwide companies.

As the creator indicated, the brand is entirely self-funded, with no outside funding. Nonetheless, he stated that it intends to seek additional investors in order to broaden its area of business and strengthen its operations.

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