Mumbai, October 19, 2024 – In recognition of the growing influence of social media influencers over traditional celebrities, Times Applaud Pvt Ltd hosted the prestigious ‘The Trends Award 2024’ at Ginger Hotel in Mumbai. The event honored trailblazing digital creatives who inspire and engage vast audiences through their innovative online content.
The star-studded event saw the presence of industry leaders, dignitaries, and social media influencers, marking a significant moment in the landscape of digital storytelling. Veteran Bollywood actor Ranjeet, known for his iconic negative roles, graced the occasion as the Guest of Honour, adding nostalgia and prestige to the celebration. Founders-Directors Mr. Tausif Patel and Mr. Sunil Pandey, along with CEOs including Mr. Nitin Gohil of Times Applaud Pvt Ltd, and Chief Guest Dr. Basant Goel, CEO of Goel Medicos, lit the ceremonial lamp to kickstart the evening.
Speaking about the event and the rising influence of social media, Ranjeet Ji noted, “Earlier, audiences were primarily influenced by film celebrities, but today, social media platforms have shifted societal thinking. The impact of digital creators is now undeniable in shaping global narratives and connecting people across the world.”
With 35 winners across diverse categories, the award show celebrated influencers for their powerful voices and impact on society. One of the notable winners, Mangesh Shinde, received the Motivational Impact Award for his work on “Mangesh Shinde Shorts.” His content, which focuses on entrepreneurship, marketing, life advice, and self-improvement, has resonated with a wide audience seeking growth and success.
The event concluded with discussions and key speeches that highlighted the future of digital media. As Times Applaud applauded the achievements of influencers, the Trends Awards emphasized the shift from traditional celebrity culture to the growing power of social media stars. These awards serve as a testament to the continued evolution of storytelling in the digital age.