GetSupp gets Rs 9.5 cr to advance collaborations, bolster its tech

GetSupp, a food startup, has secured Rs 9.5 crore in funding. The nutrition and food supplements platform will utilise the money to advance collaborations, bolster its technology, and enhance consumer interactions.

GetSupp, a platform for nutritional and food supplements, got Rs 9.5 crore in investment from General CatalystandBetter Capital.

Famous angel investors, like Rohit Kapoor (former global CMO of Oyo), Ankit Nagori (founder of Curefoods), Kunal Shah (founder of Cred), Saurabh Garg (founder of NoBroker), and Mohit Sud (VP, marketing of Unilever), also took part in the investment.

GetSupp is an AI-driven nutrition and food supplement marketplace where users can learn about, find, and purchase supplements. It was founded by Arpit Gupta and Devyas. It provides an AI-powered personalised post-purchase experience.

IIT Guwahati and ISB alumnus Gupta stated, “Our objective is to help everyone understand the power of nutrition and how the proper supplements can assist overcome issues and dramatically boost the quality of life.”

The path from discovery through proper application to adherence is now broken. Because of this, supplement use in the United States is quite low in comparison to other nations.

The business will utilise the money to advance collaborations, boost its technology, and enhance consumer interactions.

General Catalyst partner Anand Chandrasekaran stated, “The customer today is discerning and deserves more. They will select a high-quality service that combines the ease of a health concierge with the reliability and quality of the goods as they manage their own well-being and the well-being of their families. We are thrilled to collaborate closely with GetSupp, whose founding team is a top-tier organisation.”