Data security startup Seclore gets $27M to fast track its growth worldwide

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Seclore has raised $27 million in Series C round of funding. The data security startup would use the money to fast track its growth worldwide.

Data security firm Seclore has announced it has raised $27 million in a Series C funding round led by Chicago’s Origami Capital Partners and Oquirrh Ventures of Salt Lake City. The latest investment round takes the total amount raised to $46 million. The funds would be utilized to expedite the company’s global expansion.

Ron Heinz, Founder and Managing Partner of Oquirrh Ventures, said, “As we consider the future of global cybersecurity, our investment thesis supports the rapidly growing data-centric-security industry. We looked at the team, technology stack, and total addressable market and rapidly recognized Seclore as the global market leader in data-centric security.”

Julie Klaff, Origami Partner, added, “We are very thrilled to be collaborating with Seclore CEO Vishal Gupta and the amazing team he has established. It’s an exciting moment to be a part of Seclore’s growth as they establish themselves as the world’s thought leader in the increasingly essential function of securing enterprise sensitive information.”

The quickly changing employment environment exposes data to a rising danger of breach, encouraging many organizations to follow the trend of engaging data security firms.

Seclore has built a leadership position in the data-centric security field, with large government and defense organizations as customers, as well as more than 500 multinational corporations such as American Express, Applied Materials, ADM, Saudi Telecom, and ICICI group.

To solve the inherent constraints in diverse data protection point solutions, the firm’s procedures enable organizations to integrate best-of-breed data-centric security solutions with existing business systems.

According to Seclore CEO Vishal Gupta, confidential data is everywhere and in transit, so organizations cannot afford to ‘follow’ this data through its lifecycle.

He added, “Seclore’s data-centric strategy is intended to redirect enterprises’ attention away from infrastructure and onto what really matters — data. This investment strengthens our ability to secure the contemporary workplace while also providing organizations with a reliable partner for data security, governance, and compliance.”

Top 7 legaltech companies in India in 2022

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All areas of society, including the legal sphere, have become dependent on technology. Find the top 7 legaltech companies in India in 2022.

The use of technology and software to deliver legal services is referred to as legal technology, or simply legaltech. Legal tech startups in India arose as a result of technological advancement.

They intend to replace traditional methods of completing legal work used by attorneys and other legal professionals with innovative technology-driven alternatives.

Here are the top 7 legaltech companies in India in 2022:

 1. Provakil

Provakil is a SaaS platform that provides legal management solutions to corporate legal departments and law firms. Litigation management, contract management, and compliance tracking are examples of legal operations management systems.

Furthermore, Provakil provides solutions for automatically tracking and updating intellectual property. The technology, which is connected with over 8000 courts in India, allows lawyers to remain up to date on case statuses and judgements.

It can also handle billing and invoicing, calendars, papers, docketing, and expenditure monitoring.

2. Legistify

Legistify is one of the world’s leading and fast growing legal technology companies. Their flagship offering LegisTrak is a single integrated, end to end legal management suite for enterprise customers. The platform covers varied areas of law including contracts, litigation, legal notices, IPR as well as compliances through its in-built, fully customisable and automated modules.

As per the company, their platform is used by over 300 large enterprises across multiple countries. Other than their various functional modules, Legistify also leverages machine learning to provide intelligence and insights using historic case data specifically across India. Some of the company’s backers include Y combinator, Cathexis ventures, Indiamart, GSF, Java Capital and Titan VC.

3. Practice League

 Practice League is a set of legal technology solutions that is widely used by mid-sized to major law firms. This integrated platform can help law firms and businesses improve their legal efficiency.

Practice League, in addition to contract lifecycle management solutions, also provides litigation management, tax management, internal audit, compliance management, and intellectual property management. Among other innovative technologies, Practice League products make use of blockchain, artificial intelligence, and secure cloud storage.

Another large company, PepsiCo India, has joined with Practice Leagues to automate and manage their legal processes.

4. SpotDraft

SpotDraft, a legal technology startup in India, provides contract management solutions for businesses and law firms. Spotdraft’s platform enables users to immediately draft, review, update, and maintain legal agreements, saving them significant time and resources when dealing with several clients at once.

SpotDraft, which is powered by artificial intelligence, has automatic reminders and payment management capabilities. These capabilities may be used by in-house legal teams (as well as law firms) to speed contract execution, decrease disputes, and lessen supervision costs.

Users, as well as compliance and risk management tasks, have access to a consolidated data storage system.

5. Presolv360

Presolv360, an online Conflict Resolution (ODR) firm, offers a company online dispute settlement system to consumers in India. The platform allows online dispute settlement in India through e-arbitration and e-mediation. By including ODR terms in its contracts, a platform’s third-party expert assists users in resolving disputes online.

Qualified arbitrators or mediators can raise disagreements, specify end goals, and settle conflicts. Disputes are often settled on the platform within 45 days of the opposite party being onboarded for the user.

6. Volody

Volody is artificial intelligence-powered contract management software that automates and digitizes the formation of legal contracts.

With a single application, users may design, negotiate, approve, and testify to legal agreements. Furthermore, the software may be coupled with other practice management systems, like as email systems and CRM applications.

Within a seven-day implementation timeline, business users may fully customize agreement templates, the approval system, access settings, digital signature integration, and contract administration.

Volody delivers board meetings and insider trading solutions in addition to board meetings and compliance management.

7. LegitQuest

LegitQuest, a legal research tool, using artificial intelligence to help attorneys, law firms, and law students do legal research in a more natural manner than traditional keyword-based research. The various price choices for the trial, personal, and corporate programs are all free tools (but with limited uses).

 It has three functions:

  1. iSearch: This search engine function allows users to identify relevant cases depending on their query. Cases, citations, and the name of the judge can all be utilized to narrow down your search.
  2.  iDRAF: The “Decision Reasoning Arguments Findings” function allows researchers to identify multiple aspects of a judgment, such as arguments, reasonings, findings, and choices. A detailed examination of the decision, rationale, arguments, and judgment conclusions.
  3. iGraphics: This feature records citations, overrules, followings, and approvals in a case. There are also graphs and figures.
 8. LegalMind

LegalMind is another legal tech business in India that specializes in legal research, artificial intelligence, and predictive analytics. Users can utilize Analytics to forecast the decisions and behaviors of parties and judges. In this manner, users may create their thesis and construct powerful arguments for their themes.

Another software tool that assists attorneys in sorting through findings from fragmented and unconnected data is Document Summarizer. Lawyers may obtain documents and rulings pertaining to legal notes, moot cases, and decisions in addition to identifying applicable case laws using the AI-based Deeplex function.  Users may try the service for 14 days for free before deciding on their regular or premium subscriptions.

These brothers built a startup that makes soft toys from cigarette waste

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Noida-based brothers Naman and Vipul Gupta started Code Effort Pvt. Ltd. in 2018. The company recycles cigarette butts into soft toys, cushion coverings, organic manures, insect repellents, and other items.

Have you ever heard that cigarettes may be converted into soft toys? No, because cigarettes include toxic ingredients, they are not beneficial in any way. However, a Noida-based startup recycles cigarette butts into soft toys, pillow coverings, insect repellents, organic manures, and other products.

Noida residents Naman Gupta and Vipul Gupta launched the firm Code Effort Pvt. Ltd. in 2018. We can make the best of a bad situation if we have the ability and talents.

Every day, more than 24 crores of cigarette butts are discarded. Cigarette butt is constructed of cellulose acetate, a non-biodegradable plastic filter.

When Naman was in college, he saw that students tossed cigarette butts wherever they could. He was dissatisfied with everyone’s habit and resolved to do something with the cigarette remnants.

He investigated this idea and determined how many ways we could make this garbage worthwhile. Then he began to raise awareness among people about the importance of collecting cigarette butts in a valuable bin (VBins), so that they could conveniently collect cigarette butts and protect the environment.

He gave these bins to every cigarette vendor to maintain outside of their stores so that smokers might toss their cigarettes exclusively into the bins and not somewhere else. Naman’s crew collects butts from the bins at the end of the week and stores them in the appropriate location.

Naman and Vipul Gupta began their entrepreneurial career by converting cigarette waste into various goods.

In 2018, Naman and Vipul came up with the concept of doing something about the cigarettes butts that smokers throw around because they are not only harmful to an individual’s health but also have a negative influence on the environment. So they began researching this topic and decided to recycle cigarette residues. They placed VBins in front of every tobacco outlet and public location.

They create organic manure from cigarette waste paper and tobacco. Make insect repellents out of cigarette paper and fiber.

Make cigarette fiber soft toys, pillows, key chains, and other products.

In the future, the business intends to manufacture large-scale air purifiers made of cigarette polymer for pollution caused by industrial chimneys, as well as a fly ash trick made of cigarette ash.

They collect cigarette papers and turn them into pulp with an organic binder to create mosquito repellent cards. Furthermore, the fiber material derived from cigarette butt is processed with biodegradable organic compounds. This material is chemically processed for 24 to 36 hours. Then it is removed and rinsed with water before being dried to form soft toys, pillows, cushions, teddy bears, key chains, and other items.

Mr. Naman has created three cigarette trash collecting models: saving the environment, empowering women, and promoting vocational skills. As a result, he receives 25000 kg of cigarette trash every month from 12 states.

In his first model, cigarette butts are collected by rag pickers and jobless volunteers. In the second model, this organization has established smoking lounges in huge corporate buildings in Noida, Delhi, and Gurgaon. Value Bins have been offered at T-shops and cigarettes in these cities (V-Bin). According to the third model, sellers located around the country gather cigarette butts. Every month, these three models generate around 2500 kilograms of cigarette trash.

Cigarette butt recycling programs are quickly expanding in Canada, the United States, Spain, and Europe. The sellers will be paid based on the quality of the cigarette trash at a cost of $500 to $800 per kilogram. Around 40 women work for the firm.

The residual butts of cigarettes are utilized to produce plastic goods in this location. The remaining portion of the butt, which contains a cellulose acetate filter, is heated, and that melted portion will produce plastic.

Inspiring journey of MamaEarth from facing failures to becoming a unicorn

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MamaEarth is India’s first beauty business to offer toxin-free infant and skincare products. MamaEarth’s net worth was estimated to be about Rs. 100 crores in 2020. Varun Alagh and Ghazal Alagh established MamaEarth in 2016.

It is Asia’s first beauty company to use MadeSafe ingredients and products. Numerous harmful substances are prohibited in the use of products in many countries other than India. Many individuals are concerned about their family and themselves utilizing dangerous items. MamaEarth was founded as a result of Alagh’s idea to do something about the problem.

Ghazal Alagh was born in 1988 in Gurgaon, India, and finished her higher education at Punjab University before marrying Varun Alagh in 2011. Ghazal spent some time in the United States, where she learnt a lot about skincare products, forbidden pollutants, and skin-harming substances. She used to read the ingredients before using a product. When Ghazal was expecting her first child, she became concerned about the lack of safe baby-care goods in India.

As a result, the couple stopped purchasing Indian things and began purchasing products from the United States, which proved to be prohibitively expensive and difficult. However, they are not alone; lots of parents seek safe items for their children. The pair spent sleepless hours studying ways to make skin and infant care products safer to use.

All of the hard work paid off, and MamaEarth was formed, becoming Asia’s first beauty business to be accredited with “MadeSafe” goods.

Ghazal is regarded as one of the top ten female performers both domestically and internationally. Agastya Alagh, the couple’s first child, was born.

Varun Alagh, who owns 38.72 percent of Mamaearth, is the company’s majority shareholder. Sequoia Capital and Fireside Ventures own 15.22% and 12.04 percent, respectively. Ghazal owns 3.58 percent of the company, Stellaris Ventures owns 10.42 percent, and Sofina Ventures owns 8.72 percent. The remaining 11 percent of the interests are held by others.

Mamaearth raised a total of $109.87 million in fundraising. Sequoia Capital provided $37.5 million in funding, allowing Mamaearth to achieve unicorn status.

Mamaearth then received $50 million in a Series C financing transaction led by Sofina Ventures. Shilpa Shetty also become a shareholder in the firm.

Mamaearth received $125,000 from a group of investors in 2016. Stellaris Ventures, Fireside Ventures, and other investors contributed $4 million to the startup.

Mamaearth raised around Rs 140 crores in a round headed by Sequoia India in 2020, with participation from current investors Fireside Ventures, Stellaris Venture Partners, and Sharp Ventures.

Mamaearth faced the same challenges as any other business. The firm did not receive favorable results from the start. Due to a lack of clarity regarding the product’s motivation, numerous marketing tactics failed and only a small audience was addressed. The team revamped its client targeting and marketing strategies, and they saw visible results in a short period of time. Mamaearth had defeated several beauty brands, both Indian and foreign, that used to dominate the Indian market. The tale of this husband-and-wife team and their company’s success inspires us all to be more conscious of what we use and how we may make a difference in our lives.

KTI India Private Limited introduces Fisher-Price™ Premium Diaper Pants for Babies in India

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Mumbai, Maharashtra, 21st May 2022- KTI India Private Limited is pleased to announce the launch of Fisher-Price™ Premium Care Diaper Pants, designed specially to provide the best for a baby’s bottom and to make the life of a mother easier.

The most important responsibility for a mother is to choose the right, safe and best products for her baby. Fisher-Price™ has always strived to provide products with highest quality to the consumers, that is why it is one of the trusted brands for parents and caregivers.

Fisher-Price™ Diaper Pants are premium diapers with 360° softy softness with its nonwoven extra soft back sheet, breathable cover, 360° stretchy sides and specially designed layer which helps in super absorption and gives leakage protection for up to 12 hours.

There are various sizes available- small, medium, large & extra-large. The diaper pants are designed based on the market needs in helping parents to know when the baby needs a diaper change with our wetness indicator.

With Aloe Vera and Neem extracts, these diaper pants have anti-bacterial and anti-rash elements, and free of Parabens to keep the baby’s delicate skin safe.

With various features, Fisher-Price™ Diaper Pants will be marketed and distributed by KTI India Private Limited a Subsidiary of Limra Holdings Limited (Sri Lanka).

“I am extremely happy to announce the launch of Fisher-Price™ Diaper Pants for the SAARC Region. Our mission is to translate the success therein all over SAARC Region, which will be a hallmark success story for LIMRA Holdings, KTI India. Our values of upholding the best practices in LIMRA Holdings, the parent company of KTI India would always strive to do better and progressive initiatives in the region,” said Mr. Nabhan Akeel, Group Chairman and CEO of LIMRA Holdings Limited.

“These premium diaper pants are specially designed based on the needs of babies, giving them safety, comfort and performance. Fisher-Price™ Premium Care Diaper Pants is already available in market and soon will be available at all online channels,” said Mr. Anthony Pinto, VP of International Operations- Limra Holdings and Director of KTI India Private Limited.

About KTI India

KTI India has been incorporated to empower the Millennial Moms across the Globe starting in Middle East and South Asia Region by providing them the right product categories to manage parenthood. It was formed with a vision to become essential to their customers by providing them premium products and services at an economical pricing to help them to achieve their aspirations, especially the mothers. To learn more about KTI India and its products, visit www.ktiindia.com or follow us on Facebook

About Fisher-Price

Fisher-Price is a well-known American company that produces educative toys to support the growth of babies and toddlers. Since the early 1930s, Fisher-Price, headquartered in East Aurora, New York has created more than 5,000 toys as an option for parents who need toys that are safe and in line with international standards, durable, attractive and high quality. Fisher-Price has been a Mattel subsidiary since 1993. More information can be found on the website www.fisher-price.com.

About Mattel India

The Mattel family of companies is the worldwide leader in the design, manufacture and marketing of toys and family products. Mattel’s portfolio of best-selling brands includes Barbie®, the most popular fashion doll ever produced, Hot Wheels®, Monster High®, American Girl®, Thomas & Friends® and Fisher-Price® brands, including Little People® and Power Wheels®, as well as a wide array of entertainment-inspired toy lines. At Mattel, we are Creating the Future of Play. For more information, please visit us at www.mattel.com.

For queries contact KTI India Private limited on +91 7718917493, or email info@ktiindia.com

India may borrow $13B more to cover cut in fuel taxes

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India will almost certainly borrow the whole $12.9 billion in revenue that the government would lose owing to a reduction in petrol and diesel levies. The rising debt burden is likely to frighten the country’s bond market, where rates on benchmark 10-year notes have risen.

According to persons acquainted with the situation, India will likely borrow the full Rs 1 lakh crore ($12.9 billion) in revenue that the government would lose owing to a reduction in petrol and diesel levies.

Higher revenues from the goods and services tax and personal income taxes will be offset by greater government spending on food and fertilizer subsidies for the poor and farmers, according to the sources, who declined to be identified because the talks are private.

According to the sources, the exchequer’s loss as a result of the recent excise tax reduction will have to be offset by fresh market borrowings. Outside of business hours in New Delhi, calls to a finance ministry official went unanswered.

The rising debt burden is likely to frighten India’s bond market, where rates on benchmark 10-year notes have risen in the last month.

The Reserve Bank of India, which is already overseeing a record borrowing plan, startled markets this month by raising interest rates off-cycle. Over the weekend, the Central Government reduced levies on petrol and diesel pump prices, eliminated import taxes on coking coal, and raised payments to the needy for fertilizer and cooking gas.

According to a tweet from Finance Minister Nirmala Sitharaman, it reduced excise tax on fuel by Rs 6 per liter and gasoline by Rs 8.

The income loss comes as investors face a record government borrowing program, growing price pressures as indicated in the wholesale and consumer price indexes, and the potential of rapid interest rate rises by the central bank.

In current fiscal year to March 2023, India plans to raise around Rs 14.3 lakh crore through debt issuances. The whole amount borrowed is in local currency, with banks and insurance firms being the largest buyers of national debt.

Analysts such as Barclays Plc’s Chief India Economist Rahul Bajoria are boosting their projections of the budget deficit. According to Bajoria, India’s budget imbalance would reach 6.9 percent of GDP in fiscal year 2022-23, up from New Delhi’s prediction of 6.4 percent.

EV startup Revoh Innovations raises $150M to build new production plant

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Revoh Innovations has secured USD 150,000 in a seed funding round. The electric vehicle component startup will use the money to build a motor controller production plant in Tamil Nadu.

Chennai-based Revoh Innovations, which manufactures sub-components for electric vehicles (EVs), has secured USD 150,000 in a seed round from angel investors Vel Kanniappan and Ravi Renganathan in order to establish a motor controller manufacturing plant in Tamil Nadu.

Revoh was founded in 2017 with the primary purpose of localizing the manufacturing of electric vehicle sub-components, decreasing India’s reliance on foreign manufacturers.

Revoh Innovations is one of the few indigenous Indian companies conducting cutting-edge research on motor controllers for electric vehicles.

The R&D, production, and operations of Revoh Innovations are situated in IIT-M Research Park. The company plans to establish a separate manufacturing facility in SIPCOT, Chennai, with the support of Seed funds. The R&D section will continue to operate from IIT-M Research Park, according to a statement from the firm.

Revoh Innovations, which is based at IIT-Madras, can now develop 2,000 motor controllers each month for use in EVs, healthcare, solar energy, industrial, agriculture, and home applications. It has about 25 reputable clients, including MNCs and start-ups. At the moment, the business claims to have over 25 reputable clients from MNCs and start-ups. Furthermore, they have alliances with various Indian automobile manufacturers.

Mindset Guru Prof. Dr. Dinesh Gupta Invented the Concept of Mind Vaccination

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What is mind vaccination?

Post the start of the pandemic there was another pandemic of mental issues like depression and uncertainty about the future worldwide. We certainly have a vaccine for the covid19 but there is not enough awareness about the mental issues. We need to adjust well with this new normal.y Here the mind vaccine enters our picture.

You only need to know about these five chemical inducing words. There are different chemicals in our body and different words result in different chemical secretions. The tendencies  in words affect the chemicals in your body.

Today whatever we see, read, understand, hear or even feel, all have an effect on the body. While studying and experimenting on this topic, Prof. Dr. Dinesh Gupta discovered these five important words to keep the mind positive. It was a sheer accident, he says. Dinesh ji started teaching these five words around six months ago to the people; within his patent  style of  teaching that is with five activities. This started having a positive effect on people’s lives. They confirmed by sharing their experiences of good results. That is how the mind Vaccination was born.

Little bit about the Creator:

Spritual corporate trainer and Mindset Guru Prof. Dr. Dinesh Gupta is a gold medalist mechanical engineer by profession. He is the author of 16 books and two books became the amazon best selling book “Keeping the body negative and the mind positive” and Success Mindset . Dinesh ji has successfully delivered “mind vaccination” to thousands of people in the past 6 months. He is a Limca Record holder from his marathon pencil art session and was recently awarded by the Guinness Book of world records for his participation.

” It only starts with five words,”  he says. Being a multi talented personality he is also the founder of OMG book of records, Agog Energy Food Company and  CEO of Anandshree organisation,l.  He has been featured in The Josh Talks and Tedx Talks.

Why do we all need this?

A lot happened in this lockdown.  The trend of social media has gotten bigger & India is discovering a new identity.  We are all trying to work in these uncertain times amidst pandemic. We have vaccines for the body but what about the mental trauma? mental wellness & mental efficiency has gained a crucial importance with the rise of social and psychological isolation.Just like everyone, even I was blank for the first seven days post lockdown. But the urge to do something new during these seven days was born in my mind, he admits humbly.The words are simple.  But it is very effective. It is very powerful and has the ability to transform human beings.  We learn by programming the mind and the subconscious mind. It gives a new awakened perspective towards life.  We learn Practical theory of faith, vibration and sense of thankfulness.  Prof. Dr. Dinesh Gupta ji gives very thorough and in-depth guidance on these subjects in his workshop.He takes regular online workshops and webinars on many different platforms. He has written many articles in various main newspapers, social media, blogs & magazines of the country.

 -Mission Mind Vaccination

Many colleges, schools, institutions, AICTE departments of the Government of India, universities, government departments, business organizations, YouTube, articles etc. have been given the vaccine of the mind reaching thousands of people.Recently a book on the same subject named “Mana Positive and Body Negative” was also written by Dinesh ji.  Which was placed in the “Best Selling Book” by Amazon. Do listen to the 40-minute session once and prepare your mind for every event.  The biggest thing is that it does not have any side effects.  It takes us from a good mind to a positive one. Dinesh Ji has not copyrighted or patented this mind vaccine.  It is the only intention that it should be used for the good of mankind.Just like covid19 vaccination requires second dose and occasionally booster third dose as per one’s capacity, mind vaccination too requires periodic attention and implementation of principles taught in the seminar. Learning is THE way to succeed !

To know more about the mind vaccine contact us at,  Email: itebdg@gmail.com  
www.omgbooksofrecords.com
www.aanandshree.com

Daughter’s hair loss led 85-YO couple to launch Avimee Herbal hair oil

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Radhakrishna and Shakuntala Choudhary of Surat, Gujarat, have introduced a hair oil infused with 50 botanicals. The launch of Avimee Herbal was motivated by their daughter’s hair loss.

It is never too late to begin a new endeavor. Age, as they say, is only a number. If you have the tenacity to pursue your passion, you will be successful in the end.

Radhakrishna and Shakuntala Choudhary, two elderly retired couples from Surat, Gujarat, became business partners. With the expansion of Avimee Herbal, the tribe has expanded to include additional entrepreneurs who have emerged post-retirement.

The daughter’s hair fall motivated a retired couple to start Avimee Herbal, a hair oil made with 50 herbs. People have fostered a community where their product helps with balding, hair fall, and other concerns at an age when they should be celebrating and relaxing.

It all started when Radhakrishna and Shakuntala Choudhary’s daughter, now an Avimee Herbal company partner, complained about significant hair loss and damage. The old couple, horrified to see their daughter in misery, jumped into the topic and studied it for about a year. They produced a hair oil after the course that decreased hair fall and enhanced the texture of their daughter’s hair. The 85-year-old couple had no choice but to create Avimee Herbal. The pair founded the company with the intention of providing toxic-free hair oil to address the issues that many city dwellers encounter. Home remedies created from natural and ayurvedic materials are found in nearly every household and, when applied consistently, work wonders on skin and hair.

The 85-year-old couple’s Anime Herbal has provided many individuals with the ideal answer for a fantastic hair day.

Avimee Herbal guarantees that quality will never be compromised.

Avimee Herbal is chemical-free and created from the purest ingredients. It is manufactured from herbs and ayurvedic ingredients that promote hair development, reduce hair fall, and strengthen hair.

Radhakrishna and Shakuntala’s daughter began complaining about significant hair loss in 2021. Unlike many other parents who might advise their children to use a certain brand of oil or to improve their diet, Radhakrishna went one step farther. He began investigating the reasons of hair loss and would spend hours researching each possibility. He was overwhelmed with treatments, masks, and lotions after studying and reading through various information, but in the end, he opted to use his skin and manufacture his own oil.

Shakuntala accompanied him in his studies after being impressed by his perseverance in his travels. They were both quickly absorbed in their investigation. They created Amivee Herbal, a hair oil that lowers hair loss and balding trends.

Avimee Herbal hair oil was created using cold-pressed procedures by the team. They don’t use artificial sweeteners and instead have over 50 herbs infused in cold oil, such as sesame, coconut, and olive oil, among others. They also include essential oils in their product.

The elderly couple tested Avimee Herbal on themselves for three months before launching it. The discovery was astounding. For a better production, the hand oil was thereafter given to close friends and family.

Both Radhakrishna and Shakuntala Choudhary prioritize quality. They do not skimp on quality and offer superb hair products.

Avimee Herbal has acquired popularity for its real, herbal, and raw hair oil. The start-up has acquired traction and attention, and it is poised to answer people’s problems with absolute certainty.

Avimee Herbal offers hair oil as well as other basics such as spray and other goods. The startup wants to highlight people’s tastes and interests.

D2C activewear brand TEGO is carving a niche in the fitness sector

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TEGO is a D2C high performance apparel, exercise gear, and accessories startup located in Mumbai. The brand claims to have grown twofold in the previous two years and to have sold over 2,50,000 goods.

TEGO is a luxury sportswear brand for athletes founded in 2016 by entrepreneurs Krishna Chandak and Ashish Naik. According to the creators, it arose from a need for a suitable training gear that they could not locate. As a result, the pair set out to invent things that would improve their exercises. The co-founders began by selling gym towels, which they claim became an instant hit and a must-have item for athletes.

Aside from towels, the Mumbai-based firm also sells clothing, yoga mats, socks, and sports equipment such as water bottles and jump ropes.

Getting Started

Krishna returned to India in 2011 after eight years in the United States and discovered it difficult to get a nice gym towel.

“It took us a year to get started,” adds Krishna, who holds an MBA from Philadelphia University and formerly worked for KPMG Advisory in New York.

TEGO introduced their items to the market in 2016 through PlanetSports, a multi-brand sports and lifestyle specialty store network owned by Future Retail.

After around ten shop trials and a year of showing at PlanetSports, the goods were made accessible on Amazon and other ecommerce sites.

The firm has also collaborated with sports federations and properties around India [HCL Squash Open – PSA Tour; TATA Maharashtra Open – ATP; and TATA Mumbai Marathon 2018].

According to the co-founders, TEGO’s products stand out because of the materials that allow it to improve its utility.

TEGO creates its products in-house and collaborates with technological partners to guarantee that each product has a distinct characteristic.

For example, the firm claims that its antimicrobial function is unique, in addition to a performance cotton t-shirt that dries 2X quicker than conventional cotton t-shirts and a towel that wipes away perspiration faster and, thanks to the antimicrobial feature, decreases the threat of infections at gyms.

“We’d want to believe that for that particular price point, we’re probably best-in-class for that product in every area that we’re in,” Krishna adds.

The accessories range in price from Rs 1,000 to Rs 3,500, with the Workout Mat costing Rs 3,500.

The majority of TEGO’s suppliers are located outside of India, with certain cotton-based items manufactured in India.

The organization locates manufacturers and suppliers from across the world and promises to use stringent quality control criteria and benchmarks when sourcing with the assistance of a worldwide network of specialists to assure consistent product quality and experience.

“This is also TEGO’s ultimate goal: to near-shore/re-shore as much output as feasible.

As we grow into a key participant in the Indian market, this is unavoidable “Krishna says

Although the firm was able to develop and gain traction throughout the epidemic, it encountered supply chain challenges for materials and goods.

“Since then, we have de-risked by expanding our supply chain and establishing Indian partners for specific growth areas,” Krishna says.

In the premium performance area, the firm presently competes with Alcis Sports and Playfiks.

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